Compare · Bizzilo Connect vs Wati
Bizzilo Connect and Wati both run on the WhatsApp Business API, with a shared inbox, broadcasts and chatbots. Bizzilo Connect suits teams that want a built-in CRM, AI agents on every plan and Meta's message rates with no markup. Wati suits teams that want TikTok, WhatsApp calling or HubSpot and Salesforce sync in one tool.
Last reviewed 26 September 2026Reviewed by Bizzilo product teamPrices and tax details are for India
Side by side
Each Wati detail links to the Wati page it comes from, with the date we checked it. Where Wati does not publish something, the table says "Not published".
| Topic | Bizzilo Connect | Wati |
|---|---|---|
| Free trial | 30-day free trial on every plan, no credit card required.Source: bizzilo.com/pricing | 7-day free trial, with no setup fee.Source: wati.io/pricing, as of 26 Sep 2026 |
| Billing cycles and GST | Monthly or yearly; yearly billing saves 25%. Prices in India exclude GST.Source: bizzilo.com/pricing | Monthly, quarterly (save up to 10%) or annual (save up to 25%). GST treatment: not published on the pricing page.Source: wati.io/pricing, as of 26 Sep 2026 |
| WhatsApp message charges | You pay Meta directly, on your own WhatsApp Business account, at Meta's rates. Bizzilo adds no markup and does not bill message charges.Source: bizzilo.com/connect/whatsapp-pricing-calculator | Prepaid credits in your Wati account; messages are billed "as per Wati rate card" (Business plan: 5% discount on that card). A markup over Meta's rates: not published.Source: wati.io/en/pricing-comparison, support.wati.io/en/articles/11462997-und…, as of 26 Sep 2026 |
| Inbox channels | WhatsApp, Instagram and Facebook Messenger in one shared inbox, plus a website chat widget.Source: bizzilo.com/connect/features/whatsapp-shared-inbox | WhatsApp messages, WhatsApp Business Calling, Facebook, Instagram, TikTok, website widget and wa.me links. The Growth plan connects any one channel.Source: wati.io/pricing, as of 26 Sep 2026 |
| Team members | 3 team seats on Start, 10 on Pro, 25 on Scale (see /pricing).Source: bizzilo.com/pricing | Growth: 3 users, no additional users. Pro and Business: 5 users included; extra users at ₹1,299 (Pro) or ₹2,199 (Business) per user a month.Source: wati.io/pricing, as of 26 Sep 2026 |
| CRM | Built-in CRM: contact profiles, custom fields, segments, pipelines and deals.Source: bizzilo.com/connect/crm | Contact management on every plan, with contact owner and lead stage attributes for tracking a sales process.Source: support.wati.io/en/articles/12264879-und…, wati.io/pricing, as of 26 Sep 2026 |
| AI agents | AI agents trained on your products and policies, included in every plan, with handover to a person.Source: bizzilo.com/connect/features/whatsapp-ai-agent | Astra AI agents for web, WhatsApp and voice, sold as a separate add-on. AI Co-pilot credits are included on each plan.Source: wati.io/pricing, as of 26 Sep 2026 |
| Chatbot builder | Drag-and-drop chatbot and workflow builder with keyword triggers and branches.Source: bizzilo.com/connect/features/whatsapp-chatbot | No-code chatbot builder. Growth has the basic steps; Pro and Business add operations, integrations and catalogue steps.Source: support.wati.io/en/articles/11462457-get…, as of 26 Sep 2026 |
| Broadcasts | Broadcast campaigns to segments, with A/B tests and campaign analytics.Source: bizzilo.com/connect/features/whatsapp-broadcast | Growth: 15,000 broadcasts a month. Pro and Business: unlimited broadcasts.Source: wati.io/pricing, as of 26 Sep 2026 |
| Contact and chat export | Import contacts from CSV with field mapping; export them any time.Source: bizzilo.com/connect/features | Contacts export to CSV. Chat history exports as a .zip of text files on the Growth, Pro and Business plans.Source: support.wati.io/en/articles/11874200-how…, support.wati.io/en/articles/11463442-how…, as of 26 Sep 2026 |
Pricing
Differences
You pay Meta directly for WhatsApp messages, on your own WhatsApp Business account. Bizzilo bills only your plan.
WhatsApp, Instagram and Facebook Messenger arrive in one shared inbox from the Start plan up.
Contact profiles, segments, pipelines and deals sit next to the conversations, so sales and support share one record.
Every plan includes AI agents trained on your products and policies, with handover to a person.
A fair view
Wati lists TikTok and WhatsApp Business Calling alongside WhatsApp, Instagram and Facebook in its omnichannel inbox.
Source: wati.io/pricing, as of 26 Sep 2026Wati includes a HubSpot integration on Pro and a Salesforce integration on Business, for teams that keep those as their main CRM.
Source: wati.io/pricing, as of 26 Sep 2026Wati states that it serves businesses in 180+ countries and offers two-way translation in the chat window across 100+ languages.
Source: wati.io/wati-vs-gupshup, as of 26 Sep 2026Wati's Astra agents can be deployed to phone and SMS as well as WhatsApp and the web, in 30+ languages.
Source: wati.io/products/astra, as of 26 Sep 2026Switching
Export your contacts from Wati as a CSV file, and download any chat history you want to keep.
Decide whether to move your current WhatsApp Business number or start with a new one. Moving a number between providers follows Meta's process; ask us on a demo call how it applies to your account.
Import the CSV into Bizzilo Connect and map each column to a contact field, tag or custom field.
Recreate your message templates and submit them to Meta, then rebuild chatbot flows, assignment rules and saved replies.
Invite your team, send a test broadcast to a small segment, then switch your website and ad links to the new number.
Questions
Yes. Both are WhatsApp Business API platforms with a shared inbox, broadcasts and chatbots. Bizzilo Connect also includes a CRM with pipelines and deals, AI agents on every plan, and Instagram and Facebook Messenger in the same inbox.
With Bizzilo Connect you pay Meta directly, on your own WhatsApp Business account, at Meta's rates, and Bizzilo adds no markup. Wati's pricing pages say messages are paid from prepaid credits in your Wati account and billed as per Wati's rate card.
On 26 September 2026 Wati listed Growth at ₹2,999, Pro at ₹6,499 and Business at ₹18,499 a month, billed monthly, with message charges extra. Bizzilo Connect's current plan prices are in the pricing section on this page and at bizzilo.com/pricing.
Yes. Wati lets you export contacts to CSV, and Bizzilo Connect imports contacts from CSV with field mapping. Message templates need to be recreated and approved by Meta in the new account.
Yes. WhatsApp, Instagram and Facebook Messenger chats arrive in one shared inbox on every plan, along with a website chat widget.
Bizzilo Connect has a 30-day free trial on every plan with no credit card required. Wati lists a 7-day free trial.
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